Welcome to my dfree® blog. I hope these thoughts will help someone think new thoughts and take new actions toward their financial freedom. The proverb says that "the borrower is slave to the lender." (Proverbs 22:7) I have dedicated the rest of my life to helping people obtain spiritual and economic freedom.

7th Annual National Conference

Dr. DeForest B. Soaries, Jr. and the dfree® Financial Freedom Movement Take its Billion Dollar Challenge to Indianapolis for its 7th Annual National Conference, September 26-29, 2019

Conference to Offer Real Strategy and Tools for African Americans to Overcome Wealth Gap

INDIANAPOLIS, IN – April 23, 2019 – Today Dr. DeForest B. Soaries, Jr. announced that the dfree® Financial Freedom Movement will host its 7th annual national conference in Indianapolis, September 26-29, 2019. The 3-day powered packed event will be co-hosted by two prominent Indianapolis pastors – Rev. Darryl Webster of Emmanuel Missionary Baptist Church and Rev. Jeffrey Johnson of Eastern Star Baptist Church. A cross-section of attendees will celebrate the economic progress being made by African Americans as evidenced by the fast-growing movement to pay off one billion dollars of consumer debt. Anyone with a desire to improve their financial lives will achieve heightened levels of personal, spiritual and financial wellness through the effective tools, strategies and concepts of the dfree® program.

“Financial slavery is the last ladder we as African Americans have to climb,” said Dr. DeForest B. Soaries, Jr., founder and CEO of the dfree® Financial Freedom Movement. “And, as 2019 is the 400th anniversary of when slavery began in this country, it is the perfect time for dfree® to take it to the next level to ultimately end financial bondage for us as a people. Deciding to bring our national conference to Indianapolis was obvious as we have more than two dozen churches and community organizations in the dfree® movement working to free their members from the burdens of debt. Indianapolis is leading the nation in the Billion Dollar Challenge for African American debt reduction.”

Prudential is a longtime supporter of dfree® and will be the title sponsor of this event.

dfree®, a values-based wealth-building system, offers solutions to overcoming debt and building wealth, such as its Billion Dollar Challenge (BDC), the leading campaign initiative under the dfree® umbrella. BDC is a free, online interactive tool designed to help lead African Americans in collectively paying down one billion dollars of consumer debt. The platform allows users to not just join the movement but to be active in the communal battle of obtaining financial freedom while reducing debt and building wealth. BDC integrates technology, social interaction and celebration to recruit, instruct and motivate African Americans to start investing in themselves by eliminating personal debt.

To date, through the dfree® Billion Dollar Challenge, users have paid down nearly $19 million in debt. dfree® has globally touched close to 4,000 churches and organizations, 150,000 individuals and more than 179 Delta Sigma Theta Sorority, Inc. chapters nationwide.

“dfree® has been a model that has revolutionized both our church and family lives, and now it’s moving into our communities,” said Pastor Webster, who’s been integral in helping more than 15 churches in the Indianapolis region launch the dfree® program. “We want to raise awareness that we are serious about dfree®. We’re not just doing this as an event.”

The focal point of this year’s conference is entrepreneurship and giving African Americans the strategies and tools to build wealth and acquire millionaire mindsets. Hosting the dfree® conference in Indianapolis is pivotal as it is home to the businesses of Madam C.J. Walker, one of the first African American millionaires.

“Debt elimination is universally understood as the prerequisite for achieving financial freedom and creating wealth. Every curriculum, program and organization that supports upward economic mobility believes and teaches that using credit as a lifestyle of overspending rather than using credit as a strategy to build wealth is a major barrier to financial well-being,” said Soaries, former New Jersey Secretary of State. “That is why the dfree® message begins with debt reduction, debt elimination and debt free living. The road to financial freedom begins by saying yes to no debt.”

This year’s dfree® national conference will emphasize financial empowerment through expert advice, workshops and panel discussions on topics including: Rebuilding Black Wall Street, Manifesting a Millionaire Mindset, Perfect Credit and more. The conference will also feature entertainment including a Friday evening Gospel concert and Saturday evening comedy show.

Early registration for the 7th annual dfree® National Conference begins on May 1, 2019. Visit mydfree.org for more information.


About dfree® Financial Freedom Movement:

As the only faith-based, wealth-building system specifically designed with the black community in mind, dfree® delivers access to financial freedom. dfree® uses a variety of tools to educate, motivate and support people who make the choice to achieve and sustain financial freedom. dfree® began as a faith-based initiative to help stem an epidemic of overspending, particularly in the African-American community. dfree® has grown into a movement that gives participants the: ability to handle their own financial responsibilities; willingness to help others do the same; and, capacity to leave assets for future generations.

In the tradition of Rev. Dr. Martin Luther King, Jr., dfree® also is a movement to help achieve economic justice in America. Rev. Dr. King once said, “We must never let it be said that we spend more for the evanescent and ephemeral than for the eternal values of freedom and justice.” dfree® emphasizes controlling money matters so that individuals have the freedom to focus on more purposeful pursuits.


MoneyLion Partners with dfree® to Promote Financial Wellness

MoneyLion Partners with dfree® to Promote Financial Wellness

MoneyLion is providing products and services to help bring financial wellness to a traditionally underserved community

This article originally appeared on prnewswire.com, see original article HERE

NEW YORK, Feb. 13, 2019 /PRNewswire/ — MoneyLion, America’s most powerful and rewarding financial membership, empowering hardworking Americans to save, borrow and invest, today announced its partnership with dfree®, the Financial Freedom Movement created by Dr. DeForest B. Soaries Jr. The partnership will combine MoneyLion’s products and resources with dfree’s content and strategies to create a powerful financial wellness program that enables individuals to continue reaching their financial goals.

dfree® is a transformational, lifestyle movement that promotes financial freedom through values-based principles and practical approaches to financial management. dfree® was designed as a strategy for African Americans whose collective financial well-being lags significantly behind every other racial group in America. The dfree® strategy for economic freedom begins by addressing consumer debt, spending habits and savings rates among this community

“dfree® is nurturing the growing passion in Black America to harness our $1.3 trillion dollar annual spending power and create sustainable wealth. MoneyLion is the perfect partner for dfree® as we offer their unique products and outstanding tools to our financial wellness movement,” said Dr. DeForest B. Soaries Jr., Founder and CEO of dfree.

MoneyLion provides the tools people need to break free from financial stress, including a zero-fee checking account, zero-fee debit card, zero-fee managed investment account, zero-fee advance, cashback rewards, and personalized financial advice. MoneyLion also provides access to responsible, low APR, credit-building loans that won’t continue the cycle of debt but rather put people in charge of their finances.

“Our mission at MoneyLion is to bring financial support to all Americans, and our partnership with dfree® will leverage our innovative technology platform to make financial freedom a reality,” said Dee Choubey, CEO and co-founder of MoneyLion. “The dfree® strategy and curriculum prepares individuals to take charge of their financial future through literacy. Now, through the MoneyLion partnership, dfree® members are further empowered with access to powerful financial tools and state-of-the-art metrics to ensure continued success.”

dfree® members can sign up for MoneyLion at a discounted rate to take advantage of zero-fee checking, hassle-free saving, fully managed investment accounts and personalized financial advice. MoneyLion will further amplify dfree’s existing 12-step program to becoming debt free and inspire the community to earn rewards, make smart investments and save for the future.

“dfree® was created to give African Americans freedom from the chains of high-interest debt, and we are excited to finally share the tools with our community that will enable them to get ahead of their financial problems and make their goals achievable,” said Dr. DeForest B. Soaries Jr., Founder and CEO of dfree.

About MoneyLion

MoneyLion is America’s most powerful and rewarding financial membership, empowering people to take control of their finances to achieve their overall life goals. Since its launch in 2013, MoneyLion has amassed more than 4 million members and has earned its customers trust with new banking and investments capabilities that offer a one-of-a-kind rewards program, no-fee checking account, overdraft protection, and loans funded in 15 seconds or less. From a single application platform, users can get a holistic snapshot of their entire financial lives while having access to personalized and contextualized tips and tools to improve their credit and achieve everyday savings. With the notion that good habits are formed over time, MoneyLion rewards users for each decision along that journey. The success of MoneyLion relies on finding ways to make the members’ money work as hard as they do. MoneyLion is headquartered in New York City, with offices in San Francisco, Salt Lake City and Kuala Lumpur, Malaysia. For more information, visit www.moneylion.com or download the app here.

Read more HERE

Martin Luther King Jr.: Drum Major for Economic Justice

I was a teenager playing basketball when Martin Luther King, Jr. visited my school, Montclair High School, Sept. 11, 1966. I saw the commotion but was more interested in the game. Dr. King had very little relevance to me or my world, or so I thought. His death, less than two short years later, would help define my life.

On April 4, 1968, I was 16 years old and I stopped by my grandmother’s house to steal a piece of sweet potato pie. My grandmother made such great sweet potato pie that you would eat it for dinner and eat chicken for dessert. My goal was to get into the house, steal the pie and get out without being noticed because I knew she had made the pie to raise money for her church.

When I got to her house, I saw her sitting at her dining room table with tears in her eyes. And the dining room table was right between the front door and the kitchen, which meant that there was no way I could get passed that table to steal that pie and go unnoticed. I had to encounter my grandmother, and I didn’t know what to do.

But the closer I got to my grandmother, the more I realized that she was not just sitting at the dining room table with tears in her eyes. She was actually there, all alone, weeping in response to something very specific. I had never seen her cry before and so I was startled. I asked her, “Why would you sit here in the silence of your dining room with tears in your eyes?” And she said to me, “They shot Dr. King today.”

I could not imagine why this Baptist minister, who lived a thousand miles from New Jersey, would affect my grandmother such that his death would cause her to cry. But there was one thing I knew. I loved my grandmother. I respected my grandmother. Though I was not familiar enough, at that time, with Dr. King to say I wanted to be like him, I loved my grandmother enough to know that I wanted to find out whatever it was about this man that caused his death to make my grandmother cry. My goal in life became that I wanted my life to be as meaningful to just one person as Martin Luther King’s life was to my grandmother.

More than 50 years later, Dr. King is celebrated primarily for helping end racial segregation. While his “I Have a Dream,” speech has been memorized and repeated thousands of times over, many people don’t realize that Dr. King wrote and delivered hundreds of speeches – most of them advocating for economic justice.

King felt strongly that, while the Constitution guaranteed legal rights, there are moral rights that are just as important including the right to have a job and live in dignity. In 1966, he wrote:

“The Constitution assured the right to vote, but there is no such assurance of the right to adequate housing, or the right to an adequate income. And yet, in a nation which has a gross national product of 750 billion dollars a year, it is morally right to insist that every person has a decent house, an adequate education and enough money to provide basic necessities for one’s family.”

On the eve of his death, in his last speech, Dr. King spoke of the moral drive to help the poor. He also spoke of pooling resources to have the collective power to request fair treatment, withdraw economic support if it was not given, and peacefully negotiate a settlement so that the resources of this great country would be more evenly and fairly distributed. He said:

“Let us rise up tonight with a greater readiness. Let us stand with a greater determination. And let us move on in these powerful days, these days of challenge to make America what it ought to be. We have an opportunity to make America a better nation.”

Just imagine how Dr. King would feel today if he witnessed masses of people gaining their sense of self-worth from buying and accumulating stuff, exchanging their true identities for unrealistic celebrity lifestyles. If Dr. King were alive today, he would be fighting conspicuous consumption, as he continued to preach about agape love and righteous values.

Dr. King would be appalled at the behavior of the majority of Americans, yet he would be determined to find the right balance between social consciousness and personal responsibility, so that we all could enjoy the freedoms for which he so sacrificed.

Dr. King established standards for leadership. He was articulate; he was courageous; he was self-sacrificing. Every generation, whatever your issue or political perspective, needs people who are willing to stand up, speak truth to power, motivate people and sacrifice their own personal gain for some cause larger than themselves.

This is why I work tirelessly to help people become debt free. This is why I need you to step up and participate in this movement to financial freedom.

Tamika Talks – Time Flies…

Time Flies…

Well, 2018, it’s been real.

…really busy, really fast, really productive, and really really enlightening.

While we prepare to take a deep breath, and prayerfully spend time with family and friends to celebrate the holiday season, I encourage you to pause, reflect, and consider setting your own personal pace for the new year.

It is very easy to run when everyone and everything seems to be running. But I’ve experienced the most success when I’ve approached my life with a flow that matched the demands of my goals for the season.

Aggressive goals, like paying off something before tax time or securing a new client by the spring will require a more aggressive pace.

Losing 50 pounds (and sustaining the weight loss) will require a more steady, long term approach.

Meanwhile, understanding the goals for your job or your business will require you to pace your workload and flow accordingly.

While time does fly, you don’t have to run to catch it.

There will be periods of running, walking, waiting, and resting depending on what you’re doing at each moment of each season, even down to the day, of the year.

But it starts with setting the goal, setting the pace, doing the work, and then prayerfully seeing the fruits of your labor.

Best wishes for a joyous holiday season!

See you all next year!

Be Well & Well off

Believe in Yourself to Free Yourself

How do you see yourself as somebody when your circumstances say you’re nobody? How do you have a smile on your face when your life requires that you have tears in your heart? These are challenging times, but that has always been the case for our people. The human condition requires facing challenges and there may be no burden that feels greater than tackling debt.

After hundreds of years of duplicity and hypocrisy and denial and injustice, here we are still standing at the precipice of greatness. But how do we cross that divide? It helps to know our history. It helps to know who we come from and what they’ve handled with grace, compared to whatever we face today. But when you’re feeling depressed, which money trouble can easily ignite, it’s hard to remember your birth power and heritage.

It’s hard to remember, when you put on a cotton shirt, the millions of slaves who bled and died working those fields so that cotton could become a staple industry. It’s hard to remember, when you eat peanut butter, the genius of slave-born George Washington Carver, who created more than a hundred products out of peanuts. It’s hard to remember, when you look at a clock, that the very first wooden clock made in America was created by a 22-year-old Benjamin Banneker, inventor, entrepreneur, author, surveyor, farmer and more.

But you should remember. If you don’t know, before this year ends, take time to learn some African American history. Because when you know about the faith, hope, grace and courage that have always been some of our most potent weapons, then you might be able to see some of that strength in yourself.

Listen, I know what it’s like to duck, negotiate and even lie to creditors to get through another day. I know how it diminishes your spirit. I know how it can make you feel that the people who depend upon you the most are doomed. It can make you feel less than worthless. Thank goodness, those feelings can change, because they are not true. Debt is temporary, unless you choose to make a home in debt. One of the best places to start is to start believing in yourself and believing that you have the power to change this temporary situation – that things will get better. And once you’ve mastered that, you can believe in something even greater than yourself.

It may seem counterintuitive, but when you’re in a terrible place you cannot get out of it by focusing on the negatives that surround you. The only way to get out of darkness is by finding the light. Martin Luther King, Jr. once said, “Let us not satisfy our thirst for freedom by drinking from the cup of bitterness and hatred.” This man, who was a nobody in his time, became somebody that the world will never forget because he believed in himself enough to come up with a plan and execute it.

If you’ve been struggling with debt and self-love, it’s not likely you can change your situation alone. You need to get a mentor or a friends’ circle or a team of supporters who believe in you. Not only can they help remind you of all of your great qualities and how you can put them to use, but they’ll be there to lift you up when you would otherwise sink.

Turn to people who you admire for their self-confidence, for their ability to create plans and bring them to fruition, for their ability to care for and help others. If you don’t have any people in your life right now who fit this bill, it’s time for you to venture out and join some new organizations. Our neighborhoods are full of churches and community organizations bursting with people who would love to get to know you. Join them. Now is not the time to be shy.

Just taking that first step may feel like a battle, because it is a battle – to reclaim yourself. All of society at times is sending you a different message, particularly at this time of year when holidays are touted as shopping sprees. It’s this worthless spending that has brought you down in the first place. Reject it. Set new priorities and start a new path that ends in victory.

You didn’t get into debt overnight and you won’t climb out of it overnight either. When you start by believing you can take this journey, that you can get help along the way, that you carry the spirit of our ancestors in your blood – which makes you capable of just about anything — then you’ve put yourself in the right mindset to change your life.

You are worthy. You are precious. You deserve to live debt free. Won’t you join the financial freedom movement today?

dfree® Young Money Presents: Black Money Series – Steady Grindin’

Author: Admin

On this episode of the Black Money Series, Founder and CEO of AllHipHop.com, Chuck Creekmur joins us as we discuss maneuvering through the entertainment industry, career opportunities, advice and making important financial decisions.